China International Furniture Fair and Modern Shanghai Fashion Home Exhibition is about to be unveiled

The 28th China International Furniture Fair and 2023 Modern Shanghai Fashion Home Fair will open on September 11 at the Shanghai New International Expo Center and the World Expo Exhibition Hall, of which the 28th China International Furniture Fair will last until September 15 and the 2023 Modern Shanghai Fashion Home Fair will last until September 14. In the exhibition space of 320000 square meters of double pavilions in Pudong, Shanghai, this exhibition focuses on original design and high-end quality in the form of double exhibition linkage and double pavilions, promotes the innovation of home lifestyle, and allows the world to see the power of China. At that time, more than 2600 furniture and home furnishing brands from China and the world will collectively appear. It is expected that 20000 overseas audiences from 160 countries and regions around the world and 150000 domestic professional audiences will participate.
 

Under the joint promotion of China Furniture Association and Shanghai Bohua International Exhibition Co., Ltd., the China International Furniture Fair, which has been going on for 30 years, will start with "IN NOW at the right time!" The brand-new theme, and the sense of mission to become a furniture trade, design, and lifestyle display platform of global concern, provide high-quality suppliers and high-quality buyers offline and online communication platform for the domestic and international double-cycle market.

It is understood that "IN NOW" refers to China's introduction of a number of policies to benefit furniture and household consumption, that international buyers are returning to the Chinese market to find new products, and that Chinese manufacturers and designers are exploring the latest practices of residence, design, innovation and intellectual union. The 28th China International Furniture Fair and 2023 Modern Shanghai Fashion Home Show launched a new theme and visual image, "IN NOW at the right time!", With new business, new brand, new life, new consumption, new experience and new service, we will show furniture people around the world that Live in Now is the right time to live, Design in Now is the right time to design, Change in Now is the right time to create and change, and Smart in Now is the right time.

This exhibition will bring together new forces in design, brand, intelligent manufacturing, materials, low-carbon environmental protection, cross-border, e-commerce, digital, marketing, innovation and other aspects. The whole category covers original design, high-end customization, green intelligence, future office, fine outdoor, healthy sleep, innovative materials, artistic soft clothing, creative lighting, and runs through the upstream and downstream of the furniture and home industry chain. More than 40 wonderful design activities were held at the same time as the exhibition, from high-standard and high-awareness forums to multi-dimensional cross-border creative special exhibitions, exploring the new future of China's furniture industry.

The China International Furniture Fair will be held at the Shanghai New International Expo Center. With the scale of 18 indoor pavilions and 25 outdoor pavilions, the exhibition brings together domestic TOP-level home furnishing brands, as well as 6 overseas countries in France, Belgium, Singapore, Malaysia, Japan, Turkey and 146 overseas exhibitors to show the interpretation of lifestyle IN NOW by participating groups, as well as the latest progress in design, materials, craftsmanship and quality. Among them, at the FMC China 2023 of China Furniture High-end Manufacturing Exhibition, more than 700 high-quality supply chain enterprises from all over the world will also show their co-creation achievements with manufacturing and design enterprises, and provide supply chain guarantee for enterprises' future-oriented innovation.

Famous for incubating cutting-edge designs and leading the fashion trend of Chinese home furnishing, 2023 Modern Shanghai Fashion Home Furnishing Exhibition will be held in the Expo Exhibition Hall. Compared with the China International Furniture Fair, which focuses on global home trade, the Modern Shanghai Fashion Home Fair focuses on creating a fashion, creative and fashionable lifestyle exhibition. The category expansion closely follows the new ideas, new demands and new scenes of young people's home consumption, and presents diversified home styles and modern new life with personalized original design and new fashion of soft clothing aesthetics.

Facing the new trend, new group, new channel and new scene of household consumption, 2023 Modern Shanghai Fashion Home Exhibition will hold five forward-looking creative special exhibitions at the same time: office kitchen Workplace Cafeteria, Design of Designers, RE.d contemporary design exhibition, 100-drink lifestyle exhibition, "The Way of Integration-Jing Ruo Flowering Flowers" Art and Life Theme Exhibition, and interactive modern fashion design week, cross-border design, art, life, tide drinking, science and technology, business and many fields, panoramic presentation, boundless exploration of younger, circle, diversified new way of life.